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MAKING SUSTAINABILITY COOL

Photo by Cassandra, Twist & Shutter There’s a certain stigma that surrounds the word “sustainability”. Some people think about patchouli, others think about not being able to drive their cars anymore, and some think “who the hell cares, we’re all going to die anyways.” My name is Kaya Dorey, Creator of NOVEL SUPPLY CO., and I am not one of those people. "I'm on a mission to make sustainability cool." It was learning about fast-fashion, synthetic fabrics and textiles waste that prompted me to go on a hunt for brands that were making sustainable apparel with natural fabrics. What I found (or didn't) was a bit of a downer. All the shops I walked into or found online advertised every buzz word...

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